PR SERVICES
A clear plan for your next announcement.
Choose the support your project needs, from defining the message to preparing the materials and planning outreach.
Start a project inquiryServices and deliverables
What we can prepare for you
PR strategy and messaging
We develop a brief that identifies the intended audience, the main message, supporting facts, and where it makes sense to share the story. The brief gives everyone involved a common reference for approvals and communications.
Press materials and outreach
Depending on scope, we can draft a press release, fact sheet, and targeted pitches. We agree on relevant outlets, timing, and follow-up responsibilities before outreach begins.
Executive visibility
We develop executive bios, speaking topics, and interview preparation materials. We help identify specific examples and facts that make your answers useful to an audience.
Launch and announcement support
We organize the sequence for a launch, partnership, event, or program announcement. Deliverables can include an announcement calendar, stakeholder talking points, and draft materials for partners.
Project planning
What we agree before work begins
We discuss what you need, what your team already has, who will approve materials, and how much time is available. A defined scope identifies deliverables, responsibilities, timing, and fees. If outreach is included, we also agree on what updates you’ll receive.
Publishers make their own decisions about coverage and timing.
Have a deadline?
Tell us what is already in motion.
Share your announcement date, the status of approvals, and any materials you already have. That helps us identify what can be completed before launch and what can follow afterward.
Start a project inquiryChoose a starting point
Find the right PR support for your project
Use this guide to match what you’re planning with the materials and preparation you may need. We agree on the deliverables after reviewing your audience, deadline, and approval process.
Launching a new service
Best for · Businesses introducing an offer to a new audience.
We can prepare · A launch message, press release, partner fact sheet, and spokesperson talking points.
Bring to your consultation · Who the service is for, when it launches, and what customers should do next.
Building an executive profile
Best for · Leaders preparing for interviews, speaking opportunities, or introductions.
We can prepare · A professional bio, suggested interview topics, and short answers supported by examples.
Bring to your consultation · Your current bio, topics you know well, and any upcoming interviews or events.
Announcing a partnership
Best for · Organizations sharing joint news with customers, stakeholders, or the press.
We can prepare · A shared announcement, quote and fact approvals, and a release schedule for both teams.
Bring to your consultation · The purpose of the partnership, each partner’s role, and who approves the announcement.
From brief to materials
How a PR project comes together
We begin with the outcome you want and the people you need to reach. Then we confirm what is ready to share, what still needs approval, and who can answer questions. Those decisions guide the materials, timing, and responsibilities we put in the project brief.
Once the brief is agreed, we prepare the materials in scope and send them for review. If outreach is included, we also agree on who will handle replies and how you’ll receive updates.
Before you begin
Questions clients ask
Can you work with a draft we already have?
Yes. Share what the draft is meant to accomplish, who will read it, and which details have been approved. We can review the message for clarity and structure, flag claims that need evidence, and identify where a supporting fact sheet or set of talking points would help. You can also ask us to focus on a specific issue, such as making the lead clearer or preparing a shorter version for partners.
What makes a story ready for outreach?
Start with a specific development and a clear reason it matters to the people you want to reach. Then gather the details someone can verify, including dates, approved quotes, relevant facts, and an available spokesperson. We also look at timing and whether the intended outlet covers the topic. When a story is still taking shape, we can discuss what to gather before contacting anyone.
Can we start with one deliverable?
Yes. You can start with an executive bio, a messaging brief, interview talking points, a press release, or a fact sheet. We’ll discuss the audience, the deadline, and how you plan to use the piece. That conversation helps define the scope, the information we’ll need from you, and who should review it before it is final.
How do you define progress?
We agree on milestones that fit the engagement. For a materials project, that might include an approved brief, first drafts, a review round, and final files. If outreach is included, updates can cover which outlets were contacted, what responses came in, and which follow-ups are appropriate. Editorial decisions and publication schedules belong to the outlets.
Next step
Tell us which service you’re considering.
If you’re deciding between messaging, materials, and outreach, tell us what you want to happen after the announcement. Do you need customers to understand a new offer, partners to explain a joint initiative, or a spokesperson to prepare for interviews? That outcome helps us discuss where to start.
Include your organization, the audience you need to reach, any public deadline, and the status of materials or approvals. If your team has already written a draft or identified outlets, mention that in your inquiry. If you are still exploring the idea, a few sentences about the project and the decisions you are working through are enough.
During the first conversation, we can discuss the deliverables that fit your project, what you would need to provide, and the timing and approval steps. Scope and fees are discussed before an engagement begins.
Start a project inquiry